{"id":116647,"date":"2014-12-08T13:15:50","date_gmt":"2014-12-08T12:15:50","guid":{"rendered":"http:\/\/www.apfelnews.de\/?p=116647"},"modified":"2017-03-24T14:52:39","modified_gmt":"2017-03-24T13:52:39","slug":"change-is-in-the-air-apple-mit-neuem-werbespot-fuer-ipad-air-2","status":"publish","type":"post","link":"https:\/\/www.apfelnews.de\/2014\/12\/08\/change-is-in-the-air-apple-mit-neuem-werbespot-fuer-ipad-air-2\/","title":{"rendered":"Change is in the Air: Apple mit neuem Werbespot f\u00fcr iPad Air 2"},"content":{"rendered":"

Apple hat erneut einen weiteren Werbespot ver\u00f6ffentlicht, der demn\u00e4chst im US-Fernsehen zu sehen sein d\u00fcrfte. Diesmal geht es aber nicht um das iPhone 6, sondern um das iPad Air 2. Der Spot hei\u00dft ganz lapidar „Change“ und der Slogan am Ende „Change is in the Air“.<\/p>\n

Bei dem neuen TV-Spot dreht sich alles um das iPad Air 2 und was man damit machen kann. Gezeigt werden alle m\u00f6glichen Personengruppen, die mit dem Tablet arbeiten, etwa K\u00fcnstler, Motorrad-Fans, Fotografen und Lehrer.<\/p>\n

https:\/\/www.youtube.com\/watch?v=ROZhrRm88ms<\/p>\n

Damit einhergehend gibt es, zumindest auf der englischen Webseite eine neue Sektion „Change“ f\u00fcr das iPad. Sie ersetzt die alte „Verse“-Kampagne, die dem iPad Air galt. Auf der Seite sind die Apps und das Lied, das als Hintergrundbeschallung f\u00fcr den Spot dient, ausgestellt. Es handelt sich dabei um „Who Needs You“ von The Orwells.<\/p>\n

Was die Apps angeht, wird gezeigt, was im Spot verwendet wurde und wof\u00fcr es gut ist. Tayasui Sketches dient zum Zeichnen, Post-it Plus, um Notizen zu organisieren, iStopMotion for iPad um ein Stop-Motion-Video zu drehen, AutoCAD 360 hilft Designern und Architekten, INSA's GIF-ITI Viewer dient f\u00fcr interaktive Steet-Art, Molecules ist zum Lernen, OBD Fusion hilft Auto-Mechanikern und Animation Creator HD hilft beim Animieren.<\/p>\n

Auf der Webseite werden noch viele andere Apps angezeigt, mit denen sich tolle Dinge tun lassen auf dem iPad und zum Schluss kommt die M\u00f6glichkeit, ein iPad Air 2 zu kaufen.<\/p>\n","protected":false},"excerpt":{"rendered":"

Apple hat erneut einen weiteren Werbespot ver\u00f6ffentlicht, der demn\u00e4chst im US-Fernsehen zu sehen sein d\u00fcrfte. Diesmal geht es aber nicht um das iPhone 6, sondern um das iPad Air 2. Der Spot hei\u00dft ganz lapidar „Change“ und der Slogan am Ende „Change is in the Air“.<\/p>\n","protected":false},"author":4393,"featured_media":115685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[2942],"tags":[24295],"class_list":["post-116647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ipad","tag-ipad"],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"\nChange is in the Air: Apple mit neuem Werbespot f\u00fcr iPad Air 2 - Apfelnews<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.apfelnews.de\/2014\/12\/08\/change-is-in-the-air-apple-mit-neuem-werbespot-fuer-ipad-air-2\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Change is in the Air: Apple mit neuem Werbespot f\u00fcr iPad Air 2 - Apfelnews\" \/>\n<meta property=\"og:description\" content=\"Apple hat erneut einen weiteren Werbespot ver\u00f6ffentlicht, der demn\u00e4chst im US-Fernsehen zu sehen sein d\u00fcrfte. 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